11 Dec 2013

Serenbe Holiday Bazaar

We were so honored to be a part of the 2013 Serenbe Holiday Bazaar, featuring the Southern Living Christmas Village. The Bazaar included curated artisan goods from all over the Southeast and a cooking demo by Southern Living editor and chef Norman King. The night ended with a VIP Party including a private show by musicians Gabriel Kelley, a previous writer for Tim McGraw’s songs, and Hooray for the Riff Raffs, one of the Alabama Shakes‘ favorite bands. We created the overall brand for the event, including a logo, poster, billboard and email.

Serenbe is a community outside of Atlanta focused on sustainable living and balanced development. We created this hand-crafted, Southern look and feel using rustic wood and natural greenery to evoke the authentic nature and holiday charm of the event.

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04 Nov 2013

Serenbe Farms Cards

We just finished up a project and we’re pretty excited about how it turned out. These informational cards were created to help promote the meaningful community events and programs over at Serenbe Farms, a certified sustainable organic farm Southwest of Atlanta, Georgia.

Serenbe Farms aims to build commuity through food and farming, so as an extra bonus, delicious Serenbe-inspired recipes are included on the back of each card. To make sure the fresh ingredients jump right off the page, we worked with Ali Harper Photography to capture the magic of the farm in each photo.

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19 Sep 2013

Meals on Wheels Atlanta – A Meal to Remember

There’s no better way to spread the love and share a little happiness than giving. Over the past year, we’ve been giving happiness with our letterpress cards and t-shirts featuring instructions on how to be happy – the answer: love-work-pause-play-repeat. And now, Meals on Wheels Atlanta has inspired us to give more.

The Meals on Wheels 26th annual A Meal to Remember is coming up November 1st at the St. Regis Atlanta. This black-tie reception will feature a silent and live auction along with a multi-course dinner prepared by top chefs, all of which are volunteers, from all around the country. As a small way of saying thanks, each of these chefs will receive a bag of goodies including a little SeeMeDesign happiness – our Be Happy letterpress card and t-shirt. What better fit could there be for our shirts than chefs flying across the country as volunteers to do what they love while helping make the world a better place?

Thanks to Meals on Wheels Atlanta for helping spread our love and share the happiness. If you happen to spot anyone in your town with one of our love-work-pause-play-repeat shirts, snap a picture and send it over. You just might win yourself a t-shirt, too!

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07 Aug 2013

Baking a Brand: Milk & Honey

Let’s be honest: Cake batter gelato and lavender lattes sell themselves. Without one bit of branding, Milk & Honey, a breakfast, lunch, craft coffee and gelato shop in Chattanooga, Tennessee, could sell their fantastic foods out of a cardboard box and people would still line up, money in hand.

But about six months before they opened, the owners came to us in search of an identity—something to convey that their concept was local, high-quality, homemade and, most importantly, real. They offered up a few ideas, shared a list of goals, said they wanted a logo with a thick, handwritten script, then literally sat back and told us to run with it.

And we ran.

A dream project in every sense of the word, the Milk & Honey brand came to life first through the logo, then grew into business cards, envelopes, and a mini website. Then it grew into interior styling, signage, coffee sleeves and tins, giant wall menus and murals, gelato cups, juice labels, popsicle sticks, grocery store packaging, freezer wraps, gelato carts, t-shirts, hats and so much more.

Once we got the style and direction settled, we brought in freelance writer Danny Bonvissuto—a former restaurant critic—to contribute smart, sexy, and sophisticated copy with a bit of a Southern twist. But the baseline of all the design and copy was fun, which comes across in the shop, where people feel energized and engaged as soon as they walk in the door. From the menus to the wall art, there’s wit and warmth tucked into every nook and cranny. The combination of great words, custom illustration and interesting type treatments really elevates the brand and creates a friendly feeling of community. Despite the small space, Milk & Honey truly is a place everyone wants to be.

And when we say everyone, that includes us. We are officially addicted to Milk & Honey coconut milk lattes. Don’t even get us started on the build-your-own breakfast sandwiches or the gelato…and the paletas.

Behind every dream project is a dream client. The best part about working with Milk & Honey wasn’t the jars of free salted caramels (even though we’d love monthly deliveries – hint, hint). It’s that the recipe for everything connected to the concept starts with fun, creativity and a true openness to all ideas. We can strategize and fuss over fonts all day long, but the client who trusts their design team’s direction helps make the brand truly great.

Onto a little eye candy. The collage below wouldn’t have been possible without the help of a few talented photographers, including the folks at Chattavore, Our Ampersand Photography and Milk & Honey, plus David Monen. And though the image is a little taller than former NBA star Magic Johnson, it only covers a portion of the project. Enjoy the scenes and the style…and try not to salivate too much.

 

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20 Jun 2013

You Can Wear Us

More swag just came in — who wants it? Tell us your favorite thing about us here on facebook and like us while you’re there. We’ll pick our favorites responses. Winners will get a free T as pictured below by the lovely ALEX. Feel free to butter us up a bit.

For all the non-winners, t-shirts will be available for purchase soon.

 

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